Before launch
Apple's first tablet computer was the Newton MessagePad 100, introduced in 1993, which led to the creation of the ARM6 processor core with Acorn Computers. Apple also developed a prototype PowerBook Duo-based tablet, the PenLite, but decided not to sell it in order to avoid hurting MessagePad sales. Apple released several more Newton-based PDAs; the final one, the MessagePad 2100, was discontinued in 1998.
Apple re-entered the mobile-computing markets in 2007 with the iPhone. Smaller than the iPad but featuring a camera and mobile phone, it pioneered the multitouch finger-sensitive touchscreen interface of Apple's iOS mobile operating system. By late 2009, the iPad's release had been rumored for several years. Such speculation mostly talked about "Apple's tablet"; specific names included iTablet and iSlate. The actual name is reportedly a homage to the Star Trek PADD, a fictional device very similar in appearance to the iPad. The iPad was announced on January 27, 2010, by Steve Jobs at an Apple press conference at the Yerba Buena Center for the Arts in San Francisco.
Jobs later said that Apple began developing the iPad before the iPhone, but temporarily shelved the effort upon realizing that its ideas would work just as well in a mobile phone. The iPad's internal codename was K48, which was revealed in the court case surrounding leaking of iPad information before launch.
First generation
Apple began taking pre-orders for the iPad from U.S. customers on March 12, 2010. The only major change to the device between its announcement and being available to pre-order was the change of the behavior of the side switch from sound muting to that of a screen rotation lock. The Wi-Fi version of the iPad went on sale in the United States on April 3, 2010. The Wi-Fi + 3G version was released on April 30. 3G service in the United States is provided by AT&T and was initially sold with two prepaid contract-free data plan options: one for unlimited data and the other for 250 MB per month at half the price. On June 2, 2010, AT&T announced that effective June 7 the unlimited plan would be replaced for new customers with a 2 GB plan at slightly lower cost; existing customers would have the option to keep the unlimited plan. The plans are activated on the iPad itself and can be canceled at any time. The iPad was initially only available online at The Apple Store as well as the company's retail locations. The iPad has since been available for purchase through many retailers including Amazon, Wal-Mart, Best Buy, Verizon, and AT&T. The iPad was launched in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the United Kingdom on May 28. Online pre-orders in those countries began on May 10. Apple released the iPad in Austria, Belgium, Hong Kong, Ireland, Luxembourg, Mexico, The Netherlands, New Zealand and Singapore on July 23, 2010. Israel briefly prohibited importation of the iPad because of concerns that its Wi-Fi might interfere with other devices. On September 17, 2010, the iPad was officially launched in China. 300,000 iPads were sold on their first day of availability. By May 3, 2010, Apple had sold a million iPads, this was in half the time it took Apple to sell the same number of original iPhones. During the October 18, 2010, Financial Conference Call, Steve Jobs announced that Apple had sold more iPads than Macs for the Fiscal Quarter. In total, Apple sold more than 15 million first generation iPads prior to the launch of the iPad 2.
First generation
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Apple began taking pre-orders for the iPad from U.S. customers on March 12, 2010. The only major change to the device between its announcement and being available to pre-order was the change of the behavior of the side switch from sound muting to that of a screen rotation lock. The Wi-Fi version of the iPad went on sale in the United States on April 3, 2010. The Wi-Fi + 3G version was released on April 30. 3G service in the United States is provided by AT&T and was initially sold with two prepaid contract-free data plan options: one for unlimited data and the other for 250 MB per month at half the price. On June 2, 2010, AT&T announced that effective June 7 the unlimited plan would be replaced for new customers with a 2 GB plan at slightly lower cost; existing customers would have the option to keep the unlimited plan. The plans are activated on the iPad itself and can be canceled at any time. The iPad was initially only available online at The Apple Store as well as the company's retail locations. The iPad has since been available for purchase through many retailers including Amazon, Wal-Mart, Best Buy, Verizon, and AT&T. The iPad was launched in Australia, Canada, France, Germany, Italy, Japan, Spain, Switzerland and the United Kingdom on May 28. Online pre-orders in those countries began on May 10. Apple released the iPad in Austria, Belgium, Hong Kong, Ireland, Luxembourg, Mexico, The Netherlands, New Zealand and Singapore on July 23, 2010. Israel briefly prohibited importation of the iPad because of concerns that its Wi-Fi might interfere with other devices. On September 17, 2010, the iPad was officially launched in China. 300,000 iPads were sold on their first day of availability. By May 3, 2010, Apple had sold a million iPads, this was in half the time it took Apple to sell the same number of original iPhones. During the October 18, 2010, Financial Conference Call, Steve Jobs announced that Apple had sold more iPads than Macs for the Fiscal Quarter. In total, Apple sold more than 15 million first generation iPads prior to the launch of the iPad 2.
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